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Amazon.in Online Shopping site in India: Shop Online for Mobiles, Books, Watches, Shoes and More - Amazon.in

Amazon.in: Online Shopping India - Buy mobiles, laptops, cameras, books, watches, apparel, shoes and e-Gift Cards. Free Shipping & Cash on Delivery Available.

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Online Status
Online

Server IP address resolved: Yes
Http response code: 200
Response time: 1.99 sec.
Last Checked: 08/06/2019

Amazon.in receives about one million unique visitors and nine million pageviews per day. The estimated value of amazon.in is one hundred million USD. Each unique visitor makes about 8.27 pageviews on average.

Over the time amazon.in has been ranked as high as 38 in the world, while most of its traffic comes from India, where it reached as high as 6 position.

We recommend moving amazon.in server from Ireland to India, as it will speed up amazon.in page load time for the majority of their users.

At the time of the last check (July 04, 2019) amazon.in has a valid and up-to-date SSL certificate that expires on December 10, 2019.

According to Google Safe Browsing, Google Safe Search, Symantec and Web of Trust amazon.in is quite a safe domain.

Mobile-Friendly test indicates that amazon.in is well optimized for mobile and tablet devices.

Global Rank
76
Average Load Time
2.46sec
Links In Count
12,576
Website Value
$115.7 M
Overview
Last Updated: 08/19/2019
Overall result - "amazon.in" is SAFE.
We gather website safety and reputation data and compare it with available third-party sources so we calculate own safety and trustworthiness rate based on information that we get.
Norton Connect Safe
Last Updated: 01/12/2019
NCS "amazon.in" OK.

Norton ConnectSafe evaluates amazon.in for any unsafe and insecure content. The results are critical for families with young children.

Google Safe Search
Last Updated: 07/11/2017
GSS "amazon.in" OK.

SafeSearch is used as a parental control tool to filter out any inappropriate for your children search results on your devices: phones, tablets or personal computers.

Google Safe Browsing
Last Updated: 02/18/2019
Malware not found at "amazon.in".
"amazon.in" is not a phishing page.
"amazon.in" does not install unwanted software.
"amazon.in" does not contain harmfull applications.
Google Safe Browsing notifies when websites are compromised by malicious actors. These protections work across Google products and provide a safer online experience.
Site Advisor
Last Updated: 07/11/2017
SA "amazon.in" OK.

McAfee assesses amazon.in for a meaningful set of security threats. Featured dangers from annoying pop-ups to hidden Trojans, that can steal your identity, will be revealed. McAfee does not analyze amazon.in for mature or inappropriate content, only security checks are evaluated.

Web of Trust
Last Updated: 01/13/2019
WOT "amazon.in" VERY GOOD.

The WOT calculates reputation of the amazon.in. This reputation system receives ratings from users and information from third-party sources, assesses the amazon.in for safety features and confirms, whether amazon.in is suitable for children.

SSL Information
Domain www.amazon.in
Issuer DigiCert Global CA G2
Algorithm RSA-SHA256
Valid form 04/01/2019
Expiration 12/10/2019
Signed Certificate is not self signed
Additional Domains www.amazon.co.in
www.amazon.in
amazon.co.in
amazon.in
origin-www.amazon.in
p-nt-www-amazon-in-kalias.amazon.in
p-yo-www-amazon-in-kalias.amazon.in
p-y3-www-amazon-in-kalias.amazon.in
Server Location
Dublin
Dublin
Ireland
ASN Information

ASN ID: 16509
ASN Title: AMAZON-02 - Amazon.com, Inc., US

Last Update: 05/29/2019

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

ASNumber: 16509
ASName: AMAZON-02
ASHandle: AS16509
RegDate: 2000-05-03
Updated: 2012-03-02
Ref: https://rdap.arin.net/registry/autnum/16509

OrgName: Amazon.com, Inc.
OrgId: AMAZON-4
Address: 1918 8th Ave
City: SEATTLE
StateProv: WA
PostalCode: 98101-1244
Country: US
RegDate: 1995-01-23
Updated: 2017-01-28
Ref: https://rdap.arin.net/registry/entity/AMAZON-4

OrgAbuseHandle: AEA8-ARIN
OrgAbuseName: Amazon EC2 Abuse
OrgAbusePhone: +1-206-266-4064
OrgAbuseEmail: abuse@amazonaws.com
OrgAbuseRef: https://rdap.arin.net/registry/entity/AEA8-ARIN

OrgTechHandle: ANO24-ARIN
OrgTechName: Amazon EC2 Network Operations
OrgTechPhone: +1-206-266-4064
OrgTechEmail: amzn-noc-contact@amazon.com
OrgTechRef: https://rdap.arin.net/registry/entity/ANO24-ARIN

RTechHandle: AC6-ORG-ARIN
RTechName: Amazon-com Incorporated
RTechPhone: +1-206-266-2187
RTechEmail: ipmanagement@amazon.com
RTechRef: https://rdap.arin.net/registry/entity/AC6-ORG-ARIN

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

HTML Metatags
Title
Online Shopping site in India: Shop Online for Mobiles, Books, Watches, Shoes and More - Amazon.in
The title is too long, search engines may need to shorten it in the search results and your keywords may not appear on the search results page. You should try to keep the length of the title somewhere between at least 10 characters and 70 characters.
Description
Amazon.in: Online Shopping India - Buy mobiles, laptops, cameras, books, watches, apparel, shoes and e-Gift Cards. Free Shipping & Cash on Delivery Available.
The description has optimal length. Keep in mind that the "optimal" length will vary depending on the situation, and your primary goal should be to provide value and drive clicks.
Encoding
UTF-8
You should always specify the encoding used for an HTML page. If you don't, you risk that characters in your content are incorrectly interpreted. This is not just an issue of human readability, increasingly machines need to understand your data too.
Language
en English
Identifying the language of your content allows you to automatically do a number of things, from changing the look and behavior of a page, to assisting search engines in extracting information. If part of the page uses text in a different language, you can add a language attribute with a different value to the element that surrounds that content.
Language Region
Not Found
Images
Attribute ALT
Line 357, ...<img height="1" width="1" style="display:none;visibility:hidden;"...
Line 372, ...<img src="https://images-eu.ssl-images-amazon.com/images/G/31/gno...
Line 2467, ...<img id="nav-cart-fresh-logo" src="https://images-na.ssl-images-a...
Line 2467, ...<img src="&lt;#=image%20#&gt;" class="nav_asin_promo_img">...
Line 2467, ...<img src="&lt;#=item.image#&gt;" class="nav-dp-image">...
Line 2467, ...<img class="nav-image" src="&lt;#=item.image.src%20#&gt;" style="...
Line 2467, ...<img class="nav-image" if>...
Line 2467, ...<img class="nav-noti-list-image-tag" src="&lt;#=%20item.image.src...
Line 2467, ...<img src="&lt;#=item.image.url#&gt;" class="nav-dp-image" height=...
Line 2467, ...<img src="&lt;#=item.img%20#&gt;" class="nav-cart-item-image">...
Line 2898, ...<img width="100" height="100" src="https://images-eu.ssl-images-a...
Line 3424, ...<img id="quicklook-product-image" class="product-image" data-bind...
Line 3558, ...<img src="https://images-eu.ssl-images-amazon.com/images/G/31/per...
Line 3830, ...<img height="1" width="1" style="display:none;visibility:hidden;"...
As a general rule, search engines do not interpret the content of image files. The text provided in the <img alt> attribute enables the site owner to provide relevant information to the search engine and to the end user.
H1-H6 Tags Information

For search engines, <H> tags helps understand the structure of the text on a page better. For users, headings are like anchors in a wall of text, navigating them through the page and making it easier to digest. The <h1> tag reinforces the core keyword(s) found in the <title>, <description>, and the <body>. We recommend that the <h1> tag includes keywords that reflect the contents of the page and that it is not longer than 150 characters in length, but don’t overuse the tags and the keywords in them. Keep it readable for users.

H1
The H1 tag is missing
Your H1 introduces the topic your page is all about, just as a title tells a reader what a book is all about. Add a header to the page by using a H1 tag and place it within the BODY of the page source.
H2
16 H2 tag(s).
The H2s are akin to book chapters, describing the main topics you’ll cover in sections of the article.
H3
Subsequent headers, H3s to H6s, serve as additional sub-headings within each section, just as a book chapter may be split up by multiple sub-topics.
H4
H5
H6
Iframes Information
iFrame
iFrames not found.
Since search engines consider the content in iframes to belong to another website, the best you can hope for is no effect on SEO. Iframes tend to neither help nor hurt your search engine ranking. For this reason, it’s best to refrain from using iframes on main pages that you want to rank high in search engine results. Instead, fill high-priority pages with useful, unique content and save iframes for other pages.
Code To Text Ratio
Code To Text Ratio
9.84 %
A good code to text ratio is anywhere from 25 to 70 percent. This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information. This has become especially apparent since search engines, such as Google, released the Panda update which placed importance on content-driven sites.
Favicons

Favicons are the little piece of graphic that represents your brand on browser tabs, bookmark lists, search history, search ads and even search results. These files are placed in a file called favicon.ico and placed in the root directory of a website. There are no direct SEO effects of having favicons. However, there may be indirect benefits such as increased usability of site and bookmarks. It makes your website look more professional and help a users to remember your site while browsing through multiple URLs. If you want to get mentioned benefits you have to specify icons for different web browsers and sometimes even for different mobiles.

Default Favicon
Backup icon for most desktop browsers (if no icon of the right size is found). Tag format <link rel="shortcut icon" href="path-to-16x16-icon.ico" type="image/x-icon" />
16x16 Optional Favicon
Standard icon for outdated browsers or small resolution hand held devices. Tag format <link rel="icon" type="image/png" sizes="16x16" href="path-to-16x16.png">
32x32 Optional Favicon
Standard for most desktop browsers. Tag format <link rel="icon" sizes="32x32" href="path-to-32x32.png">
96x96 Optional Favicon
Mostly used as GoogleTV icon. Tag format <link rel="icon" type="image/png" sizes="96x96" href="path-to-96x96.png">
Default Apple Icon
Backup icon for apple devices (if no icon of the right size is found). Preferrable size 60x60. Tag format <link rel="apple-touch-icon" sizes="72x72" href="path-to-small-icon.png">
180x180 Apple Icon
iPhone 6 plus icons. Tag format <link rel="apple-touch-icon" sizes="180x180" href="path-to-180x180.png">
152x152 Apple Icon
iPad, iPad mini icons. Tag format <link rel="apple-touch-icon" sizes="152x152" href="path-to-icon-152x152.png">
167x167 Apple Icon
iPad Pro icon. Tag format <link rel="apple-touch-icon" sizes="167x167" href="path-to-167x167.png">
Robots.txt Information

Robots.txt is a text file that website owners can create to tell search engine bots how to crawl and index pages on their site.

Robots File
Robots File Loaded successfully (/robots.txt)
You can have multiple lines of instructions to allow or disallow specific URLs and add multiple sitemaps. If you do not disallow a URL, then search engine bots assume that they are allowed to crawl it.
Disallow
142 record(s)
Other User-Agent
2 record(s)
Default User-Agent
1 record(s)
Sitemap

A sitemap is an XML file where is provided information about each URL: when it was last updated, how often it changes, and how important it is in relation to other URLs in the site. Search engines crawling bots read this file to more efficiently and intelligently crawl your site and to find URLs that may be isolated from rest of the site's content.

Default Sitemap
Sitemap File failed Loaded (/sitemap.xml)
Your site will benefit from having a sitemap.
WHOIS

Domain Name: AMAZON.IN
Registry Domain ID: D15860-AFIN
Registrar WHOIS Server:
Registrar URL: http://www.markmonitor.com
Updated Date: 2018-01-10T10:23:58Z
Creation Date: 2005-02-11T11:14:14Z
Registry Expiry Date: 2019-02-11T11:14:14Z
Registrar Registration Expiration Date:
Registrar: MarkMonitor Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email:
Registrar Abuse Contact Phone:
Reseller:
Domain Status: clientDeleteProhibited
Domain Status: clientTransferProhibited
Domain Status: clientUpdateProhibited
Registrant Organization: Amazon Technologies, Inc.
Registrant State/Province: NV
Registrant Country: US
Name Server: PDNS1.ULTRADNS.NET
Name Server: PDNS2.ULTRADNS.NET
Name Server: PDNS3.ULTRADNS.ORG
Name Server: PDNS4.ULTRADNS.ORG
Name Server: PDNS5.ULTRADNS.INFO
Name Server: PDNS6.ULTRADNS.CO.UK
Name Server: NS1.P31.DYNECT.NET
Name Server: NS2.P31.DYNECT.NET
DNSSEC: unsigned

>>> Last update of WHOIS database: 2018-11-08T12:39:45Z

DNS Records
HostA RecordTTL
amazon.in52.95.116.11560
amazon.in54.239.33.9260
amazon.in52.95.120.6760
HostMX RecordPriorityTTL
amazon.inamazon-smtp.amazon.com10900
HostNS RecordTTL
amazon.inns2.p31.dynect.net900
amazon.inpdns5.ultradns.info900
amazon.inpdns2.ultradns.net900
amazon.inpdns6.ultradns.co.uk900
amazon.inns4.p31.dynect.net900
amazon.inpdns4.ultradns.org900
amazon.inpdns1.ultradns.net900
amazon.inns1.p31.dynect.net900
amazon.inns3.p31.dynect.net900
amazon.inpdns3.ultradns.org900
HostTXT RecordTTL
amazon.inv=spf1 include:amazon.com -all3600
amazon.inspf2.0/pra include:amazon.com -all3600
amazon.infacebook-domain-verification=hgfnhz04meuxr62da6b00kwas2n4md3600
amazon.inadobe-idp-site-verification=b6bcd3e5aaffc63607c8bf75744d9a0d1febc50dd7f389428e2ae476c9ba88143600

dns-external-master.amazon.com
TTL: 900
Email address: root.amazon.com
Serial: 2008040512
Refresh: 600
Retry: 900
Expire: 604800
Minimum: 900

Errors
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Warnings
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"...0793816"> <meta property="og:image" content="http://g-ec2.images-amazon.com/images/G/31/img14/anywhere/amazon-logo-500500._V327001990_.jpg" xmlns:og="http://opengraphprotocol.org/schema/"> <meta..."
Line: 178 Column: 1 - 249
"...schema/"> <meta property="og:description" content="Amazon.in: Online Shopping India - Buy mobiles, laptops, cameras, books, watches, apparel, shoes and e-Gift Cards. Free Shipping & Cash on Delivery Available." xmlns:og="http://opengraphprotocol.org/schema/"> <meta..."
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"..."text/css"><!-- #navbar.nav-..."
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"... } --></style> <![endif]--> ..."
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"... } --></style> <![endif]--> <..."
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"...atf --> <div id="pageContent" ..."
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"...arousel-display-single a-carousel-transition-slideC..."
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"...em"> <div class="a-row a-carousel-controls a-carousel-ro..."
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Last tested: 06/12/2016

Desktop
Desktop Speed
80%
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:

http://c.amazon-adsystem.com/aax2/fob/in/GC_300x250.jpg (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…5NN5KSEN%26aftb%3D1:99 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…80277950%26ctb%3D1:100 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…NN5KSEN%26aftb%3D1:736 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2131 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…NN5KSEN%26aftb%3D1:131 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…NN5KSEN%26aftb%3D1:107 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…NN5KSEN%26aftb%3D1:115 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…NN5KSEN%26aftb%3D1:123 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2185 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2198 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2278 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2283 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2296 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2301 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2308 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2313 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2320 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2325 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2388 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2393 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:1456 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2202 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2289 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:3078 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2189 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:2193 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…N5KSEN%26aftb%3D1:4730 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…NotFound%26pti%3D:1000 (expiration not specified)

Your page has 4 blocking CSS resources. This causes a delay in rendering your page.
None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Optimize CSS Delivery of the following:

http://z-ecx.images-amazon.com/images/I/71pqUbcStL…s,11r1IDV5u3L.css_.css
http://z-ecx.images-amazon.com/images/G/01/AUIClie…d9e58091bc3be._V2_.css
http://z-ecx.images-amazon.com/images/G/01/AUIClie…24b9fea64a0c2._V2_.css
http://z-ecx.images-amazon.com/images/G/01/AUIClie…95edb8a54eed9._V2_.css

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.
Enable compression for the following resources to reduce their transfer size by 9.7KiB (60% reduction).

Compressing https://dq4ijymydgrfx.cloudfront.net/2016-02-22/v1/feedback-in.js could save 9.7KiB (60% reduction).

Desktop Resource Breakdown
Total Resources240
Number of Hosts28
Static Resources191
JavaScript Resources11
CSS Resources5

Last tested: 05/23/2017

Mobile
Mobile Usability
100%
Mobile Speed
68%
Your page has 2 blocking CSS resources. This causes a delay in rendering your page.
None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Optimize CSS Delivery of the following:

http://z-ecx.images-amazon.com/images/I/31Z85MyZpa…UIClients/GWMWebAssets
http://z-ecx.images-amazon.com/images/I/51t2PAKig3…avAuiMobileAssetsSmart

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.
The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 11% of the final above-the-fold content could be rendered with the full HTML response snapshot:3.

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:

http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…Y127HA4%26aftb%3D1:147 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…Y127HA4%26aftb%3D1:105 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…32492217%26ctb%3D1:106 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…Y127HA4%26aftb%3D1:141 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…Y127HA4%26aftb%3D1:117 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…Y127HA4%26aftb%3D1:125 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…Y127HA4%26aftb%3D1:133 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…Y127HA4%26aftb%3D1:475 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…127HA4%26aftb%3D1:1380 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…Y127HA4%26aftb%3D1:110 (expiration not specified)
http://fls-eu.amazon.in/1/batch/1/OP/A21TJRUUN4KGV…6pti%3DB01D4EYNUG:1000 (expiration not specified)

Mobile Resource Breakdown
Total Resources131
Number of Hosts31
Static Resources79
JavaScript Resources18
CSS Resources12
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