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Lds.org The Church of Jesus Christ of Latter-day Saints

Official website of The Church of Jesus Christ of Latter-day Saints (Mormons). Find messages of Christ to uplift your soul and invite the Spirit.

Need help with your SEO?
Online Status
Offline

Server IP address resolved: No
Http response code: None
Last Checked: 09/16/2019

Lds.org receives about eighty thousand unique visitors and four hundred thousand pageviews per day. The estimated value of lds.org is five million USD. Each unique visitor makes about 4.61 pageviews on average.

Over the time lds.org has been ranked as high as 734 in the world, while most of its traffic comes from United States, where it reached as high as 584 position.

It’s good for lds.org that their server is also located in United States, as that enables the majority of their visitors to benefit from a much faster page load time.

At the time of the last check (July 04, 2019) lds.org has a valid and up-to-date wildcard SSL certificate that expires on May 21, 2021.

According to Google Safe Browsing, Google Safe Search, Symantec and Web of Trust lds.org is quite a safe domain.

Mobile-Friendly test indicates that lds.org is well optimized for mobile and tablet devices, however website page loading time could be improved.

Global Rank
1,752
Average Load Time
1.39sec
Links In Count
10,653
Website Value
$5.0 M
Overview
Last Updated: 09/21/2019
Overall result - "lds.org" is SAFE.
We gather website safety and reputation data and compare it with available third-party sources so we calculate own safety and trustworthiness rate based on information that we get.
Norton Connect Safe
Last Updated: 01/12/2019
NCS "lds.org" OK.

Norton ConnectSafe evaluates lds.org for any unsafe and insecure content. The results are critical for families with young children.

Google Safe Search
Last Updated: 01/30/2019
GSS "lds.org" OK.

SafeSearch is used as a parental control tool to filter out any inappropriate for your children search results on your devices: phones, tablets or personal computers.

Google Safe Browsing
Last Updated: 01/09/2019
Malware not found at "lds.org".
"lds.org" is not a phishing page.
"lds.org" does not install unwanted software.
"lds.org" does not contain harmfull applications.
Google Safe Browsing notifies when websites are compromised by malicious actors. These protections work across Google products and provide a safer online experience.
Site Advisor
Last Updated: 01/09/2019
SA "lds.org" OK.

McAfee assesses lds.org for a meaningful set of security threats. Featured dangers from annoying pop-ups to hidden Trojans, that can steal your identity, will be revealed. McAfee does not analyze lds.org for mature or inappropriate content, only security checks are evaluated.

Web of Trust
Last Updated: 01/09/2019
WOT "lds.org" VERY GOOD.

The WOT calculates reputation of the lds.org. This reputation system receives ratings from users and information from third-party sources, assesses the lds.org for safety features and confirms, whether lds.org is suitable for children.

SSL Information
Domain *.lds.org
Issuer DigiCert SHA2 High Assurance Server CA
Algorithm RSA-SHA256
Valid form 02/20/2019
Expiration 05/21/2021
Signed Certificate is not self signed
Additional Domains *.lds.org
lds.org
Server Location
Atlanta
Georgia
United States
ASN Information

ASN ID: 19648
ASN Title: LDSCHURCH1 - THE CHURCH OF JESUS CHRIST OF LATTER DAY SAINTS, US

Last Update: 05/29/2019

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

ASNumber: 19648
ASName: LDSCHURCH1
ASHandle: AS19648
RegDate: 2001-01-29
Updated: 2017-05-16
Ref: https://rdap.arin.net/registry/autnum/19648

OrgName: THE CHURCH OF JESUS CHRIST OF LATTER DAY SAINTS
OrgId: CJCLDS
Address: 50 East North Temple
City: Salt Lake City
StateProv: UT
PostalCode: 84150
Country: US
RegDate: 2001-01-17
Updated: 2018-04-25
Ref: https://rdap.arin.net/registry/entity/CJCLDS

OrgAbuseHandle: NT142-ARIN
OrgAbuseName: Tippetts, Nathan
OrgAbusePhone: +1-801-240-5646
OrgAbuseEmail: tippettsna@ldschurch.org
OrgAbuseRef: https://rdap.arin.net/registry/entity/NT142-ARIN

OrgTechHandle: HUNTE37-ARIN
OrgTechName: Hunter, James
OrgTechPhone: +1-801-240-6738
OrgTechEmail: jhunter@ldschurch.org
OrgTechRef: https://rdap.arin.net/registry/entity/HUNTE37-ARIN

OrgTechHandle: FROST112-ARIN
OrgTechName: Frost, Allen
OrgTechPhone: +1-801-368-2014
OrgTechEmail: afrost@ldschurch.org
OrgTechRef: https://rdap.arin.net/registry/entity/FROST112-ARIN

OrgTechHandle: AA134-ARIN
OrgTechName: Augustine, Adam
OrgTechPhone: +1-206-424-7615
OrgTechEmail: b2b-arin-2014@augustinec.com
OrgTechRef: https://rdap.arin.net/registry/entity/AA134-ARIN

RTechHandle: AA134-ARIN
RTechName: Augustine, Adam
RTechPhone: +1-206-424-7615
RTechEmail: b2b-arin-2014@augustinec.com
RTechRef: https://rdap.arin.net/registry/entity/AA134-ARIN

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

HTML Metatags
Title
The Church of Jesus Christ of Latter-day Saints
The title has an optimal length. Search engines typically displays the first 50–70 characters of a title tag. If you keep your titles under 70 characters, our research suggests that you can expect about 90% of your titles to display properly.
Description
Official website of The Church of Jesus Christ of Latter-day Saints (Mormons). Find messages of Christ to uplift your soul and invite the Spirit.
The description has optimal length. Keep in mind that the "optimal" length will vary depending on the situation, and your primary goal should be to provide value and drive clicks.
Encoding
UTF-8
You should always specify the encoding used for an HTML page. If you don't, you risk that characters in your content are incorrectly interpreted. This is not just an issue of human readability, increasingly machines need to understand your data too.
Language
Language not found
Identifying the language of your content allows you to automatically do a number of things, from changing the look and behavior of a page, to assisting search engines in extracting information. If part of the page uses text in a different language, you can add a language attribute with a different value to the element that surrounds that content.
Language Region
Not Found
Images
Attribute ALT
Success, no any <img> without defined ALT attribute. Alt text is helpful to end users if they have images disabled or if the image does not properly load.
As a general rule, search engines do not interpret the content of image files. The text provided in the <img alt> attribute enables the site owner to provide relevant information to the search engine and to the end user.
H1-H6 Tags Information

For search engines, <H> tags helps understand the structure of the text on a page better. For users, headings are like anchors in a wall of text, navigating them through the page and making it easier to digest. The <h1> tag reinforces the core keyword(s) found in the <title>, <description>, and the <body>. We recommend that the <h1> tag includes keywords that reflect the contents of the page and that it is not longer than 150 characters in length, but don’t overuse the tags and the keywords in them. Keep it readable for users.

H1
The H1 tag is missing
Your H1 introduces the topic your page is all about, just as a title tells a reader what a book is all about. Add a header to the page by using a H1 tag and place it within the BODY of the page source.
H2
2 H2 tag(s).
The H2s are akin to book chapters, describing the main topics you’ll cover in sections of the article.
H3
Subsequent headers, H3s to H6s, serve as additional sub-headings within each section, just as a book chapter may be split up by multiple sub-topics.
H4
H5
H6
Iframes Information
iFrame
iFrames not found.
Since search engines consider the content in iframes to belong to another website, the best you can hope for is no effect on SEO. Iframes tend to neither help nor hurt your search engine ranking. For this reason, it’s best to refrain from using iframes on main pages that you want to rank high in search engine results. Instead, fill high-priority pages with useful, unique content and save iframes for other pages.
Code To Text Ratio
Code To Text Ratio
6.76 %
A good code to text ratio is anywhere from 25 to 70 percent. This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information. This has become especially apparent since search engines, such as Google, released the Panda update which placed importance on content-driven sites.
Favicons

Favicons are the little piece of graphic that represents your brand on browser tabs, bookmark lists, search history, search ads and even search results. These files are placed in a file called favicon.ico and placed in the root directory of a website. There are no direct SEO effects of having favicons. However, there may be indirect benefits such as increased usability of site and bookmarks. It makes your website look more professional and help a users to remember your site while browsing through multiple URLs. If you want to get mentioned benefits you have to specify icons for different web browsers and sometimes even for different mobiles.

Default Favicon
Line 10, //edge.ldscdn.org/cdn2/common/images/logos/favicon-lds-1.ico
Backup icon for most desktop browsers (if no icon of the right size is found). Tag format <link rel="shortcut icon" href="path-to-16x16-icon.ico" type="image/x-icon" />
16x16 Optional Favicon
Standard icon for outdated browsers or small resolution hand held devices. Tag format <link rel="icon" type="image/png" sizes="16x16" href="path-to-16x16.png">
32x32 Optional Favicon
Standard for most desktop browsers. Tag format <link rel="icon" sizes="32x32" href="path-to-32x32.png">
96x96 Optional Favicon
Mostly used as GoogleTV icon. Tag format <link rel="icon" type="image/png" sizes="96x96" href="path-to-96x96.png">
Default Apple Icon
Backup icon for apple devices (if no icon of the right size is found). Preferrable size 60x60. Tag format <link rel="apple-touch-icon" sizes="72x72" href="path-to-small-icon.png">
180x180 Apple Icon
iPhone 6 plus icons. Tag format <link rel="apple-touch-icon" sizes="180x180" href="path-to-180x180.png">
152x152 Apple Icon
iPad, iPad mini icons. Tag format <link rel="apple-touch-icon" sizes="152x152" href="path-to-icon-152x152.png">
167x167 Apple Icon
iPad Pro icon. Tag format <link rel="apple-touch-icon" sizes="167x167" href="path-to-167x167.png">
Robots.txt Information

Robots.txt is a text file that website owners can create to tell search engine bots how to crawl and index pages on their site.

Robots File
Robots File Loaded successfully (robots.txt)
You can have multiple lines of instructions to allow or disallow specific URLs and add multiple sitemaps. If you do not disallow a URL, then search engine bots assume that they are allowed to crawl it.
Disallow
7 record(s)
Other User-Agent
Not found
Default User-Agent
1 record(s)
Sitemap

A sitemap is an XML file where is provided information about each URL: when it was last updated, how often it changes, and how important it is in relation to other URLs in the site. Search engines crawling bots read this file to more efficiently and intelligently crawl your site and to find URLs that may be isolated from rest of the site's content.

Default Sitemap
Sitemap File failed Loaded (sitemap.xml)
Your site will benefit from having a sitemap.
WHOIS

Domain Name: LDS.ORG
Registry Domain ID: D1674628-LROR
Registrar WHOIS Server: whois.rrpproxy.net
Registrar URL: http://www.key-systems.net
Updated Date: 2016-03-17T04:34:44Z
Creation Date: 1998-07-29T04:00:00Z
Registry Expiry Date: 2019-07-28T04:00:00Z
Registrar Registration Expiration Date:
Registrar: Key-Systems GmbH
Registrar IANA ID: 269
Registrar Abuse Contact Email: abuse@key-systems.net
Registrar Abuse Contact Phone: +49.68949396850
Reseller:
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registrant Organization: Intellectual Reserve, Inc.
Registrant State/Province: UT
Registrant Country: US
Name Server: NS1.HE.NET
Name Server: NS2.HE.NET
Name Server: NS3.HE.NET
Name Server: NS1.XO.COM
Name Server: NS2.XO.COM
Name Server: NS1.INTELLECTUALRESERVEINC.ORG
Name Server: NS2.INTELLECTUALRESERVEINC.ORG
Name Server: NS3.XO.COM
Name Server: AUTHNS1.QWEST.NET
Name Server: AUTHNS2.QWEST.NET
Name Server: NS31.INTELLECTUALRESERVEINC.ORG
Name Server: NS32.INTELLECTUALRESERVEINC.ORG
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form https://www.icann.org/wicf/)
>>> Last update of WHOIS database: 2018-11-08T12:58:24Z

DNS Records
HostA RecordTTL
lds.org216.49.176.33600
HostMX RecordPriorityTTL
lds.orgmxa-00038001.gslb.pphosted.com103600
lds.orgmxb-00038001.gslb.pphosted.com103600
HostNS RecordTTL
lds.orgns3.he.net3600
lds.orgns31.intellectualreserveinc.org3600
lds.orgns2.intellectualreserveinc.org3600
lds.orgns33.intellectualreserveinc.org3600
lds.orgns32.intellectualreserveinc.org3600
lds.orgns1.intellectualreserveinc.org3600
lds.orgns2.he.net3600
lds.orgauthns2.qwest.net3600
lds.orgauthns1.qwest.net3600
lds.orgns34.intellectualreserveinc.org3600
lds.orgns5.he.net3600
lds.orgns4.he.net3600
lds.orgns1.he.net3600
HostTXT RecordTTL
lds.orgUyMoC605ayOZWxh6dCB2OP/DE6ar+F99HZ/DyDvcEOMRcxNVUo5HqPijKtufET0JvnBYYoHhALm2dxlKQbcPyQ==3600
lds.orgldd4k7041x6xyyxs6nr133185g3vpjfy3600
lds.orggoogle-site-verification=TedKVMQoH_xtCvz9YWi14NuMRcwouqgwfRQohxmyNt43600
lds.orgfacebook-domain-verification=v1s6mww1ache089o4kic9lknn58y4c3600

ns1.intellectualreserveinc.org
TTL: 3600
Email address: hostmaster.ldschurch.org
Serial: 581698794
Refresh: 1200
Retry: 180
Expire: 1209600
Minimum: 300

Errors
Line: 7 Column: - 23
"... charset="utf-8"> <meta h..."
Line: 7 Column: 3 - 24
"...g=eng"> <meta charset="utf-8"> ..."
Line: 9 Column: 3 - 64
"...-8"> <meta http-equiv="X-UA-Compatible" content="IE=edge,chrome=1"><!-- f..."
Line: 30 Column: 3 - 32
"...l--> <div class="pf-notice " id=""> <d..."
Line: 323 Column: 358 - 477
"... lds.jpg"><img src="/bc/content/ldsorg/home-strata-live/2017/1193 Shareable video LVL M-1 video image captue lds.jpg" alt="video"></nosc..."
Line: 323 Column: 1007 - 1178
"...rmon.jpg"><img src="/bc/content/ldsorg/home-strata-live/2017/1198 Summary of Face to Face with Oaks and Ballard LVL M-2 newsroom image mormon.jpg" alt="Elder Oaks und Elder Ballard"></nosc..."
Line: 428 Column: 3 - 6
"....</div> </p> </di..."
Warnings
Line: 42 Column: 1 - 40
"...ation</a> <header class="pf-header" role="banner"> <div..."
Line: 236 Column: - 60
"...button" value="" aria-label="..."
Line: 254 Column: 9 - 54
"... <section class="hero" data-omniture="Level 1"> ..."
Line: 295 Column: 5 - 66
"...tas"> <section class="strata strata--4up " data-omniture="Level 02"> ..."
Line: 332 Column: 3 - 47
"... --> <footer class="pf-footer" role="contentinfo"> <div..."

Last tested: 05/16/2017

Desktop
Desktop Speed
64%
Your page has 7 blocking script resources and 5 blocking CSS resources. This causes a delay in rendering your page.
None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Remove render-blocking JavaScript:

https://edge.ldscdn.org/cdn2/common/scripts/jquery/1.7.1/jquery.min.js
https://edge.ldscdn.org/cdn2/csp/ldsorg/script/common/lds.js
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…fa7178dccbd338041d2.js
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…6c27b13d3133d9f5443.js
https://cdn.tt.omtrdc.net/cdn/target.js
https://edge.ldscdn.org/cdn2/csp/platform/scripts/platform5.js
https://edge.ldscdn.org/cdn2/csp/ldsorg/home/scripts/strata.min.js

Optimize CSS Delivery of the following:

https://edge.ldscdn.org/cdn2/csp/platform/styles/platform5.css
https://fonts.googleapis.com/css?family=Open+Sans:300,400,700
https://edge.ldscdn.org/cdn2/csp/ldsorg/css/common/lds-old.css
https://edge.ldscdn.org/cdn2/csp/ldsorg/home/css/strata.css
https://edge.ldscdn.org/cdn2/common/ldslogo/eng.css

Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their size by 157.4KiB (50% reduction).

Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…her-lvl1_1-mormons.jpg could save 38.6KiB (51% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…l-11199774-mormons.jpg could save 23.5KiB (57% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…-of-Choosing-Faith.jpg could save 22.2KiB (53% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…ng-E12UCA50B-small.jpg could save 21.8KiB (44% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…en-are-the-glue-L2.jpg could save 21.1KiB (50% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…rence-L2-3-Mormons.jpg could save 14.7KiB (53% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…o-act-L2-3-mormons.jpg could save 8.9KiB (46% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…od-lvl-I-3-mormons.jpg could save 6.5KiB (28% reduction).

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:

https://assets.adobedtm.com/05c94072b1046aef0dc9b1…6c27b13d3133d9f5443.js (expiration not specified)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…935a4056d23c9affa42.js (expiration not specified)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…fa7178dccbd338041d2.js (expiration not specified)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…c90134412050200008a.js (expiration not specified)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…c1d64746d5f90006ba1.js (expiration not specified)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…c1d64746d5f90006ba2.js (expiration not specified)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…1e764746d270a00ea5e.js (expiration not specified)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…1e764746d270a00ea5f.js (expiration not specified)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…c2e64746d40600000e9.js (expiration not specified)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…32364746d405a000290.js (expiration not specified)
https://edge.ldscdn.org/cdn2/common/ldslogo/eng.css (expiration not specified)
https://edge.ldscdn.org/cdn2/common/scripts/jquery/1.7.1/jquery.min.js (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/ldsorg/css/common/lds-old.css (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/ldsorg/home/css/strata.css (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/ldsorg/home/scripts/strata.min.js (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/ldsorg/script/common/lds.js (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/platform/scripts/platform5.js (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/platform/styles/platform5.css (expiration not specified)
https://pixel.everesttech.net/1x1 (expiration not specified)
https://cdnssl.clicktale.net/www11/ptc/f059fd05-fc…8-9176-4e19827b3c04.js (5 minutes)
https://cdn.tt.omtrdc.net/cdn/target.js (60 minutes)
https://cdnssl.clicktale.net/www/ChangeMonitor-latest.js (60 minutes)
https://cdnssl.clicktale.net/www/tc/WR-latest.js (60 minutes)
https://cdnssl.clicktale.net/www11/pcc/f059fd05-fc…ase_20170425&Version=1 (60 minutes)

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.
Avoid landing page redirects for the following chain of redirected URLs.

http://lds.org/
https://www.lds.org/
https://www.lds.org/?lang=eng

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.
The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 30% of the final above-the-fold content could be rendered with the full HTML response snapshot:12.

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
Minify JavaScript for the following resources to reduce their size by 4KiB (12% reduction).

Minifying https://assets.adobedtm.com/05c94072b1046aef0dc9b1…935a4056d23c9affa42.js could save 4KiB (12% reduction) after compression.

Desktop Resource Breakdown
Total Resources84
Number of Hosts23
Static Resources27
JavaScript Resources28
CSS Resources5

Last tested: 05/07/2018

Mobile
Mobile Usability
99%
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.
The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <input type="submit" class="pf-search__button"> is close to 1 other tap targets final.
The tap target <a id="rights-url" href="//www.lds.org/…terms?lang=eng">Rights and Use…ed 2016-09-01)</a> and 3 others are close to other tap targets.
The tap target <a id="icon-id06709420667029917">Cookie Preferences</a> and 1 others are close to other tap targets.

Mobile Speed
47%
Your page has 7 blocking script resources and 8 blocking CSS resources. This causes a delay in rendering your page.
None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Remove render-blocking JavaScript:

https://edge.ldscdn.org/cdn2/csp/ldsorg/script/common/lds.js
https://edge.ldscdn.org/cdn2/common/scripts/jquery/1.7.1/jquery.min.js
https://edge.ldscdn.org/cdn2/csp/ldsorg/script/common/lds.js
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…fa7178dccbd338041d2.js
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…6c27b13d3133d9f5443.js
https://edge.ldscdn.org/cdn2/csp/platform/scripts/platform5.js
https://edge.ldscdn.org/cdn2/csp/ldsorg/home/scripts/strata.min.js

Optimize CSS Delivery of the following:

https://edge.ldscdn.org/cdn2/csp/platform/styles/platform5.css
https://fonts.googleapis.com/css?family=Open+Sans:300,400,700
https://edge.ldscdn.org/cdn2/csp/ldsorg/css/common/lds-old.css
https://edge.ldscdn.org/cdn2/csp/platform/styles/platform5.css
https://fonts.googleapis.com/css?family=Open+Sans:300,400,700
https://edge.ldscdn.org/cdn2/csp/ldsorg/css/common/lds-old.css
https://edge.ldscdn.org/cdn2/csp/ldsorg/home/css/strata.css
https://edge.ldscdn.org/cdn2/common/ldslogo/eng.css

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:

https://edge.ldscdn.org/cdn2/common/ldslogo/eng.css (expiration not specified)
https://edge.ldscdn.org/cdn2/common/scripts/jquery/1.7.1/jquery.min.js (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/ldsorg/css/common/lds-old.css (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/ldsorg/home/css/strata.css (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/ldsorg/home/scripts/strata.min.js (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/ldsorg/script/common/lds.js (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/ldsorg/scripts/tracking.js (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/platform/scripts/platform5.js (expiration not specified)
https://edge.ldscdn.org/cdn2/csp/platform/styles/platform5.css (expiration not specified)
https://pixel.everesttech.net/1x1 (expiration not specified)
https://www.lds.org/services/platform/v2/banner?lang=eng&cb=noticeCallback (15 seconds)
https://zn6rk6tr2d4thcrsb-lds.siteintercept.qualtr…ds.org%2F%3Flang%3Deng (60 seconds)
https://tags.tiqcdn.com/utag/lds/ldsorg/prod/utag.js (5 minutes)
https://tags.tiqcdn.com/utag/tiqapp/utag.v.js?a=ld…21929&cb=1525687078605 (10 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://connect.facebook.net/signals/config/788758…9655?v=2.8.14&r=stable (20 minutes)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…6c27b13d3133d9f5443.js (60 minutes)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…935a4056d23c9affa42.js (60 minutes)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…fa7178dccbd338041d2.js (60 minutes)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…c1d64746d5f90006ba1.js (60 minutes)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…c1d64746d5f90006ba2.js (60 minutes)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…1e764746d270a00ea5e.js (60 minutes)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…1e764746d270a00ea5f.js (60 minutes)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…c2e64746d40600000e9.js (60 minutes)
https://assets.adobedtm.com/05c94072b1046aef0dc9b1…32364746d405a000290.js (60 minutes)
https://www.googleadservices.com/pagead/conversion_async.js (60 minutes)
https://www.lds.org/bc/content/ldsorg/home-strata-…ssell-wendy-nelson.jpg (4.6 hours)
https://www.lds.org/bc/content/ldsorg/home-strata-…-latter-day-saints.jpg (4.6 hours)
https://www.lds.org/bc/content/ldsorg/home-strata-…e-annoncement-L2-3.jpg (4.6 hours)
https://www.lds.org/bc/content/ldsorg/home-strata-…18/rasband-280x280.jpg (8.6 hours)
https://www.lds.org/bc/content/ldsorg/home-strata-…men-lvl1_2-mormons.jpg (9.1 hours)
https://www.lds.org/bc/content/ldsorg/home-strata-…ith-issue-of-blood.jpg (10.4 hours)
https://www.lds.org/bc/content/ldsorg/home-strata-…-latter-day-saints.jpg (15.9 hours)

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.
Avoid landing page redirects for the following chain of redirected URLs.

http://lds.org/
https://www.lds.org/
https://www.lds.org/?lang=eng

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.
The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 56% of the final above-the-fold content could be rendered with the full HTML response.
Click to see the screenshot with only the HTML response: snapshot:15

Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their size by 76.9KiB (41% reduction).

Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…ssell-wendy-nelson.jpg could save 18.7KiB (57% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…e-annoncement-L2-3.jpg could save 17.9KiB (50% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…-latter-day-saints.jpg could save 17.8KiB (54% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…ith-issue-of-blood.jpg could save 15.7KiB (30% reduction).
Compressing https://www.lds.org/bc/content/ldsorg/home-strata-…18/rasband-280x280.jpg could save 6.8KiB (19% reduction).

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
Minify JavaScript for the following resources to reduce their size by 5.9KiB (14% reduction).

Minifying https://assets.adobedtm.com/05c94072b1046aef0dc9b1…935a4056d23c9affa42.js could save 4KiB (13% reduction) after compression.
Minifying https://assets.adobedtm.com/05c94072b1046aef0dc9b1…1e764746d270a00ea5e.js could save 425B (22% reduction) after compression.
Minifying https://assets.adobedtm.com/05c94072b1046aef0dc9b1…c1d64746d5f90006ba2.js could save 420B (36% reduction) after compression.
Minifying https://edge.ldscdn.org/cdn2/csp/ldsorg/home/scripts/strata.min.js could save 309B (14% reduction) after compression.
Minifying https://assets.adobedtm.com/05c94072b1046aef0dc9b1…32364746d405a000290.js could save 276B (21% reduction) after compression.
Minifying https://assets.adobedtm.com/05c94072b1046aef0dc9b1…c2e64746d40600000e9.js could save 157B (21% reduction) after compression.
Minifying https://edge.ldscdn.org/cdn2/csp/ldsorg/scripts/tracking.js could save 152B (23% reduction) after compression.
Minifying https://assets.adobedtm.com/05c94072b1046aef0dc9b1…1e764746d270a00ea5f.js could save 149B (16% reduction) after compression.

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.
Enable compression for the following resources to reduce their transfer size by 1.6KiB (80% reduction).

Compressing https://image2.pubmatic.com/AdServer/Pug?vcode=bz0…ookie=WvAjJwAACVaiT_17 could save 1.5KiB (97% reduction).
Compressing https://ldschurch.tt.omtrdc.net/m2/ldschurch/mbox/…irst_time_visitor=true could save 172B (32% reduction).

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.
Minify HTML for the following resources to reduce their size by 1.5KiB (99% reduction).

Minifying https://image2.pubmatic.com/AdServer/Pug?vcode=bz0…ookie=WvAjJwAACVaiT_17 could save 1.5KiB (99% reduction).

Mobile Resource Breakdown
Total Resources119
Number of Hosts36
Static Resources45
JavaScript Resources40
CSS Resources5
www.lds.com
www.lds.net
www.lds.org
www.lds.info
www.lds.biz
www.lds.us
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www.ds.org
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