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Yelp.ca Toronto Restaurants, Dentists, Bars, Beauty Salons, Doctors - Yelp

Toronto - User Reviews and Recommendations of Top Restaurants, Shopping, Nightlife, Entertainment, Services and More at Yelp

Need help with your SEO?
Online Status
Offline

Server IP address resolved: No
Http response code: None
Last Checked: 09/16/2019

Yelp.ca receives about forty thousand unique visitors and one hundred thousand pageviews per day. The estimated value of yelp.ca is one million USD. Each unique visitor makes about 2.37 pageviews on average.

Over the time yelp.ca has been ranked as high as 4,032 in the world, while most of its traffic comes from Canada, where it reached as high as 118 position.

yelp.ca is hosted by FASTLY - Fastly, US in United States, but we recommend to move server to Canada, as it will speed up yelp.ca page load time for the majority of their users. See the list of other websites hosted by FASTLY - Fastly, US.

Yelp.ca is registered under .CA top-level domain. Check other websites in .CA zone.

At the time of the last check (July 04, 2019) yelp.ca has a valid and up-to-date SSL certificate that expires on March 03, 2020.

According to Google Safe Browsing, Google Safe Search, Symantec and Web of Trust yelp.ca is quite a safe domain.

Mobile-Friendly test indicates that yelp.ca is well optimized for mobile and tablet devices, however website page loading time could be improved.

Global Rank
6,715
Average Load Time
2.71sec
Links In Count
6,241
Website Value
$1.3 M
Overview
Last Updated: 11/13/2019
Overall result - "yelp.ca" is SAFE.
We gather website safety and reputation data and compare it with available third-party sources so we calculate own safety and trustworthiness rate based on information that we get.
Norton Connect Safe
Last Updated: 01/12/2019
NCS "yelp.ca" OK.

Norton ConnectSafe evaluates yelp.ca for any unsafe and insecure content. The results are critical for families with young children.

Google Safe Search
Last Updated: 10/11/2016
GSS "yelp.ca" OK.

SafeSearch is used as a parental control tool to filter out any inappropriate for your children search results on your devices: phones, tablets or personal computers.

Google Safe Browsing
Last Updated: 01/09/2019
Malware not found at "yelp.ca".
"yelp.ca" is not a phishing page.
"yelp.ca" does not install unwanted software.
"yelp.ca" does not contain harmfull applications.
Google Safe Browsing notifies when websites are compromised by malicious actors. These protections work across Google products and provide a safer online experience.
Site Advisor
Last Updated: 01/09/2019
SA "yelp.ca" OK.

McAfee assesses yelp.ca for a meaningful set of security threats. Featured dangers from annoying pop-ups to hidden Trojans, that can steal your identity, will be revealed. McAfee does not analyze yelp.ca for mature or inappropriate content, only security checks are evaluated.

Web of Trust
Last Updated: 01/09/2019
WOT "yelp.ca" VERY GOOD.

The WOT calculates reputation of the yelp.ca. This reputation system receives ratings from users and information from third-party sources, assesses the yelp.ca for safety features and confirms, whether yelp.ca is suitable for children.

SSL Information
Domain yelp.com
Issuer Organization Unknown
Issuer DigiCert SHA2 Secure Server CA
Algorithm RSA-SHA256
Valid form 01/03/2019
Expiration 03/03/2020
Signed Certificate is not self signed
Additional Domains *.admin.yelp.com
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admin.yelp.com
dyn.yelpcdn.com
www.yelp.to
yelp.at
yelp.be
yelp.ca
yelp.ch
yelp.cl
yelp.co.jp
yelp.co.nz
yelp.co.uk
yelp.com
yelp.com.ar
yelp.com.au
yelp.com.br
yelp.com.hk
yelp.com.mx
yelp.com.ph
yelp.com.sg
yelp.com.tr
yelp.com.tw
yelp.cz
yelp.de
yelp.dk
yelp.es
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yelp.to
Server Location
San Francisco
California
United States
ASN Information

ASN ID: 54113
ASN Title: FASTLY - Fastly, US

Last Update: 05/30/2019

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

ASNumber: 54113
ASName: FASTLY
ASHandle: AS54113
RegDate: 2011-10-04
Updated: 2012-03-02
Comment: http://www.fastly.com/
Ref: https://rdap.arin.net/registry/autnum/54113

OrgName: Fastly
OrgId: SKYCA-3
Address: PO Box 78266
City: San Francisco
StateProv: CA
PostalCode: 94107
Country: US
RegDate: 2011-09-16
Updated: 2017-03-30
Ref: https://rdap.arin.net/registry/entity/SKYCA-3

OrgNOCHandle: FNO19-ARIN
OrgNOCName: Fastly Network Operations
OrgNOCPhone: +1-415-404-9374
OrgNOCEmail: noc@fastly.com
OrgNOCRef: https://rdap.arin.net/registry/entity/FNO19-ARIN

OrgTechHandle: FRA19-ARIN
OrgTechName: Fastly RIR Administrator
OrgTechPhone: +1-415-404-9374
OrgTechEmail: rir-admin@fastly.com
OrgTechRef: https://rdap.arin.net/registry/entity/FRA19-ARIN

OrgAbuseHandle: ABUSE4771-ARIN
OrgAbuseName: Abuse Account
OrgAbusePhone: +1-415-496-9353
OrgAbuseEmail: abuse@fastly.com
OrgAbuseRef: https://rdap.arin.net/registry/entity/ABUSE4771-ARIN

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

HTML Metatags
Title
Toronto Restaurants, Dentists, Bars, Beauty Salons, Doctors - Yelp
The title has an optimal length. Search engines typically displays the first 50–70 characters of a title tag. If you keep your titles under 70 characters, our research suggests that you can expect about 90% of your titles to display properly.
Description
Toronto - User Reviews and Recommendations of Top Restaurants, Shopping, Nightlife, Entertainment, Services and More at Yelp
The description has optimal length. Keep in mind that the "optimal" length will vary depending on the situation, and your primary goal should be to provide value and drive clicks.
Encoding
UTF-8
You should always specify the encoding used for an HTML page. If you don't, you risk that characters in your content are incorrectly interpreted. This is not just an issue of human readability, increasingly machines need to understand your data too.
Language
Incorrect Language
Identifying the language of your content allows you to automatically do a number of things, from changing the look and behavior of a page, to assisting search engines in extracting information. If part of the page uses text in a different language, you can add a language attribute with a different value to the element that surrounds that content.
Language Region
Not Found
Images
Attribute ALT
Line 689, ...<img src="https://s3-media4.fl.yelpcdn.com/assets/srv0/yelp_large...
Line 1379, ...<img src="https://s3-media0.fl.yelpcdn.com/assets/public/40x40_ro...
Line 1593, ...<img class="empty-state-asset" src="https://s3-media0.fl.yelpcdn....
As a general rule, search engines do not interpret the content of image files. The text provided in the <img alt> attribute enables the site owner to provide relevant information to the search engine and to the end user.
H1-H6 Tags Information

For search engines, <H> tags helps understand the structure of the text on a page better. For users, headings are like anchors in a wall of text, navigating them through the page and making it easier to digest. The <h1> tag reinforces the core keyword(s) found in the <title>, <description>, and the <body>. We recommend that the <h1> tag includes keywords that reflect the contents of the page and that it is not longer than 150 characters in length, but don’t overuse the tags and the keywords in them. Keep it readable for users.

H1
1 H1 tag(s).
Your H1 introduces the topic your page is all about, just as a title tells a reader what a book is all about.
H2
6 H2 tag(s).
The H2s are akin to book chapters, describing the main topics you’ll cover in sections of the article.
H3
20 H3 tag(s).
Subsequent headers, H3s to H6s, serve as additional sub-headings within each section, just as a book chapter may be split up by multiple sub-topics.
H4
2 H4 tag(s).
H5
H6
Iframes Information
iFrame
Line 201, ...<iframe title="cookie notice" class="js-cookie-iframe hidden" src...
Line 2591, ...<iframe src="https://6372968.fls.doubleclick.net/activityi;src=63...
Since search engines consider the content in iframes to belong to another website, the best you can hope for is no effect on SEO. Iframes tend to neither help nor hurt your search engine ranking. For this reason, it’s best to refrain from using iframes on main pages that you want to rank high in search engine results. Instead, fill high-priority pages with useful, unique content and save iframes for other pages.
Code To Text Ratio
Code To Text Ratio
5.20 %
A good code to text ratio is anywhere from 25 to 70 percent. This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information. This has become especially apparent since search engines, such as Google, released the Panda update which placed importance on content-driven sites.
Favicons

Favicons are the little piece of graphic that represents your brand on browser tabs, bookmark lists, search history, search ads and even search results. These files are placed in a file called favicon.ico and placed in the root directory of a website. There are no direct SEO effects of having favicons. However, there may be indirect benefits such as increased usability of site and bookmarks. It makes your website look more professional and help a users to remember your site while browsing through multiple URLs. If you want to get mentioned benefits you have to specify icons for different web browsers and sometimes even for different mobiles.

Default Favicon
Line 51, https://s3-media0.fl.yelpcdn.com/assets/public/favicon.yelp_styleguide.yji-118ff475a341620f50dfbaddb83efb25.ico
default, favicon.ico
Backup icon for most desktop browsers (if no icon of the right size is found). Tag format <link rel="shortcut icon" href="path-to-16x16-icon.ico" type="image/x-icon" />
16x16 Optional Favicon
Standard icon for outdated browsers or small resolution hand held devices. Tag format <link rel="icon" type="image/png" sizes="16x16" href="path-to-16x16.png">
32x32 Optional Favicon
Standard for most desktop browsers. Tag format <link rel="icon" sizes="32x32" href="path-to-32x32.png">
96x96 Optional Favicon
Mostly used as GoogleTV icon. Tag format <link rel="icon" type="image/png" sizes="96x96" href="path-to-96x96.png">
Default Apple Icon
Backup icon for apple devices (if no icon of the right size is found). Preferrable size 60x60. Tag format <link rel="apple-touch-icon" sizes="72x72" href="path-to-small-icon.png">
180x180 Apple Icon
iPhone 6 plus icons. Tag format <link rel="apple-touch-icon" sizes="180x180" href="path-to-180x180.png">
152x152 Apple Icon
iPad, iPad mini icons. Tag format <link rel="apple-touch-icon" sizes="152x152" href="path-to-icon-152x152.png">
167x167 Apple Icon
iPad Pro icon. Tag format <link rel="apple-touch-icon" sizes="167x167" href="path-to-167x167.png">
Robots.txt Information

Robots.txt is a text file that website owners can create to tell search engine bots how to crawl and index pages on their site.

Robots File
Robots File Loaded successfully (/robots.txt)
You can have multiple lines of instructions to allow or disallow specific URLs and add multiple sitemaps. If you do not disallow a URL, then search engine bots assume that they are allowed to crawl it.
Disallow
71 record(s)
Other User-Agent
21 record(s)
Default User-Agent
1 record(s)
Sitemap

A sitemap is an XML file where is provided information about each URL: when it was last updated, how often it changes, and how important it is in relation to other URLs in the site. Search engines crawling bots read this file to more efficiently and intelligently crawl your site and to find URLs that may be isolated from rest of the site's content.

Default Sitemap
Sitemap File failed Loaded (/sitemap.xml)
Your site will benefit from having a sitemap.
WHOIS

Domain Name: yelp.ca
Registry Domain ID: D685032-CIRA
Registrar WHOIS Server: whois.ca.fury.ca
Registrar URL: Markmonitor.com
Updated Date: 2018-06-15T09:15:40Z
Creation Date: 2006-07-17T16:30:16Z
Registry Expiry Date: 2020-07-17T04:00:00Z
Registrar: MarkMonitor International Canada Ltd.
Registrar IANA ID:
Registrar Abuse Contact Email:
Registrar Abuse Contact Phone:
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Registry Registrant ID: 16337105-CIRA
Registrant Name: Yelp Inc. TMA 858370
Registrant Organization:
Registrant Street: 140 New Montgomery,9th Floor
Registrant City: San Francisco
Registrant State/Province: CA
Registrant Postal Code: 94105
Registrant Country: US
Registrant Phone: +1.4159083801
Registrant Phone Ext:
Registrant Fax:
Registrant Fax Ext:
Registrant Email: admin@yelp.com
Registry Admin ID: 16475540-CIRA
Admin Name: Laurence Wilson
Admin Organization: Yelp Inc. TMA 858370
Admin Street: 140 New Montgomery, 9th Floor
Admin City: San Francisco
Admin State/Province: CA
Admin Postal Code: 60504
Admin Country: US
Admin Phone: +1.4159083801
Admin Phone Ext:
Admin Fax:
Admin Fax Ext:
Admin Email: admin@yelp.com
Registry Tech ID: 16475540-CIRA
Tech Name: Laurence Wilson
Tech Organization: Yelp Inc. TMA 858370
Tech Street: 140 New Montgomery, 9th Floor
Tech City: San Francisco
Tech State/Province: CA
Tech Postal Code: 60504
Tech Country: US
Tech Phone: +1.4159083801
Tech Phone Ext:
Tech Fax:
Tech Fax Ext:
Tech Email: admin@yelp.com
Registry Billing ID:
Billing Name:
Billing Organization:
Billing Street:
Billing City:
Billing State/Province:
Billing Postal Code:
Billing Country:
Billing Phone:
Billing Phone Ext:
Billing Fax:
Billing Fax Ext:
Billing Email:
Name Server: dns1.p03.nsone.net
Name Server: dns2.p03.nsone.net
Name Server: dns3.p03.nsone.net
Name Server: ns03.midtowndoornailns.com
Name Server: ns04.midtowndoornailns.com
Name Server: ns02.midtowndoornailns.com
Name Server: dns4.p03.nsone.net
Name Server: ns01.midtowndoornailns.com
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of WHOIS database: 2019-10-01T14:20:12Z

DNS Records
HostA RecordTTL
yelp.ca151.101.76.1161
HostMX RecordPriorityTTL
yelp.caaspmx.l.google.com13600
yelp.caalt4.aspmx.l.google.com103600
yelp.caalt1.aspmx.l.google.com53600
yelp.caalt2.aspmx.l.google.com53600
yelp.caalt3.aspmx.l.google.com103600
HostNS RecordTTL
yelp.cadns1.p03.nsone.net600
yelp.cadns2.p03.nsone.net600
yelp.cadns3.p03.nsone.net600
yelp.cadns4.p03.nsone.net600
yelp.cans01.midtowndoornailns.com600
yelp.cans02.midtowndoornailns.com600
yelp.cans03.midtowndoornailns.com600
yelp.cans04.midtowndoornailns.com600
HostTXT RecordTTL
yelp.caNone3600
yelp.cav=spf1 ip4:198.51.132.21 ip4:199.255.188.0/22 ip4:209.177.160.9 ip4:209.177.164.34 ip4:209.177.168.2 include:servers.mcsv.net include:_spf1.yelp.com -all3600

dns1.p03.nsone.net
TTL: 600
Email address: hostmaster.nsone.net
Serial: 1558623318
Refresh: 43200
Retry: 900
Expire: 604800
Minimum: 60

Errors
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"... <img class="photo-box-img" height="90" src="https://s3-media4.fl.yelpcdn.com/bphoto/bKETGoxr0gk6w7Hk6-E-hw/90s.jpg" srcset="https://s3-media4.fl.yelpcdn.com/bphoto/bKETGoxr0gk6w7Hk6-E-hw/ms.jpg 1.11x,https://s3-media4.fl.yelpcdn.com/bphoto/bKETGoxr0gk6w7Hk6-E-hw/ls.jpg 2.78x,https://s3-media4.fl.yelpcdn.com/bphoto/bKETGoxr0gk6w7Hk6-E-hw/120s.jpg 1.33x,https://s3-media4.fl.yelpcdn.com/bphoto/bKETGoxr0gk6w7Hk6-E-hw/168s.jpg 1.87x,https://s3-media4.fl.yelpcdn.com/bphoto/bKETGoxr0gk6w7Hk6-E-hw/258s.jpg 2.87x,https://s3-media4.fl.yelpcdn.com/bphoto/bKETGoxr0gk6w7Hk6-E-hw/180s.jpg 2.00x" width="90"> ..."
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"... <div class="business-link-hovercard js-business-link-hovercard"> ..."
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"... <a class="user-display-name js-analytics-click" href="/user_details?userid=iCYMf_sHRevmzWg8la-LVw" data-hovercard-id="7H--Z3B2rTAUOpn1MzfZMg" data-analytics-label="about_me" id="dropdown_user-name">Denise..."
Line: 1744 Column: 29 - 226
"... <a class="user-display-name js-analytics-click" href="/user_details?userid=KOWl_ZhqhYqY33-CbaJubw" data-hovercard-id="-uezTQsCUdalycD_SNqK4g" data-analytics-label="about_me" id="dropdown_user-name">Bobby ..."
Line: 1777 Column: 29 - 226
"... <a class="user-display-name js-analytics-click" href="/user_details?userid=9RDIGzDxjo_i5V-kCg7N_Q" data-hovercard-id="om31Y1iwYzRT0dYiws2N8w" data-analytics-label="about_me" id="dropdown_user-name">Chanel..."
Line: 1857 Column: 25 - 62
"... <img src="https://s3-media2.fl.yelpcdn.com/assets/srv0/yelp_styleguide/960cce5c1917/assets/img/app_pitch/pitch_ios.png" srcset="https://s3-media2.fl.yelpcdn.com/assets/srv0/yelp_styleguide/56ec6655a7ac/assets/img/app_pitch/pitch_ios@2x.png 2x" width="264" alt=iPhone, iPad and AppleWatch /> ..."
Line: 1857 Column: 25 - 62
"... <img src="https://s3-media2.fl.yelpcdn.com/assets/srv0/yelp_styleguide/960cce5c1917/assets/img/app_pitch/pitch_ios.png" srcset="https://s3-media2.fl.yelpcdn.com/assets/srv0/yelp_styleguide/56ec6655a7ac/assets/img/app_pitch/pitch_ios@2x.png 2x" width="264" alt=iPhone, iPad and AppleWatch /> ..."
Line: 1857 Column: 25 - 62
"... <img src="https://s3-media2.fl.yelpcdn.com/assets/srv0/yelp_styleguide/960cce5c1917/assets/img/app_pitch/pitch_ios.png" srcset="https://s3-media2.fl.yelpcdn.com/assets/srv0/yelp_styleguide/56ec6655a7ac/assets/img/app_pitch/pitch_ios@2x.png 2x" width="264" alt=iPhone, iPad and AppleWatch /> ..."
Line: 506 Column: 13 - 144
"... <div class="biz-rating biz-rating-large clearfix" itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating"> ..."
Line: 514 Column: 9 - 51
"...> <meta itemprop="ratingValue" content="4.0"> ..."
Line: 518 Column: 13 - 41
"... <span itemprop="reviewCount">24</sp..."
Line: 1080 Column: 13 - 144
"... <div class="biz-rating biz-rating-large clearfix" itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating"> ..."
Line: 1088 Column: 9 - 51
"...> <meta itemprop="ratingValue" content="4.5"> ..."
Line: 1092 Column: 13 - 41
"... <span itemprop="reviewCount">9</spa..."
Line: 1210 Column: 13 - 144
"... <div class="biz-rating biz-rating-large clearfix" itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating"> ..."
Line: 1218 Column: 9 - 51
"...> <meta itemprop="ratingValue" content="4.5"> ..."
Line: 1222 Column: 13 - 41
"... <span itemprop="reviewCount">19</sp..."
Line: 1334 Column: 13 - 144
"... <div class="biz-rating biz-rating-large clearfix" itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating"> ..."
Line: 1342 Column: 9 - 51
"...> <meta itemprop="ratingValue" content="4.5"> ..."
Line: 1346 Column: 13 - 41
"... <span itemprop="reviewCount">52</sp..."
Line: 1482 Column: 9 - 83
"...> <p class="card_content-text event-card_description" itemprop="description"> ..."
Line: 1591 Column: 13 - 144
"... <div class="biz-rating biz-rating-large clearfix" itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating"> ..."
Line: 1599 Column: 9 - 51
"...> <meta itemprop="ratingValue" content="4.5"> ..."

1 items are hidden.
Full results are available for registered users only.
Warnings
Line: 1536 Column: 37 - 234
"... <a class="user-display-name js-analytics-click" href="/user_details?userid=KOWl_ZhqhYqY33-CbaJubw" data-hovercard-id="-uezTQsCUdalycD_SNqK4g" data-analytics-label="about_me" id="dropdown_user-name">Bobby ..."
Line: 1536 Column: 37 - 234
"... <a class="user-display-name js-analytics-click" href="/user_details?userid=KOWl_ZhqhYqY33-CbaJubw" data-hovercard-id="-uezTQsCUdalycD_SNqK4g" data-analytics-label="about_me" id="dropdown_user-name">Bobby ..."
Line: 1536 Column: 37 - 234
"... <a class="user-display-name js-analytics-click" href="/user_details?userid=KOWl_ZhqhYqY33-CbaJubw" data-hovercard-id="-uezTQsCUdalycD_SNqK4g" data-analytics-label="about_me" id="dropdown_user-name">Bobby ..."

Last tested: 05/20/2017

Desktop
Desktop Speed
70%
Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their size by 202.4KiB (75% reduction).

Compressing and resizing https://s3-media3.fl.yelpcdn.com/bphoto/JH4bXzdG6BtD1U3G7fG23Q/l.jpg could save 37KiB (91% reduction).
Compressing and resizing https://s3-media3.fl.yelpcdn.com/bphoto/NIKOuiyLHcf5Y4vRiF1vTQ/l.jpg could save 30.6KiB (91% reduction).
Compressing and resizing https://s3-media3.fl.yelpcdn.com/bphoto/HF3P0dGE6PRa_LCmlG2qXg/l.jpg could save 27KiB (82% reduction).
Compressing and resizing https://s3-media2.fl.yelpcdn.com/bphoto/ZdAM5e-u2fkx5y3LjVxudg/l.jpg could save 20.9KiB (86% reduction).
Compressing and resizing https://s3-media1.fl.yelpcdn.com/bphoto/z7O0CwIzitaloh1qsBnuIA/l.jpg could save 19KiB (70% reduction).
Compressing and resizing https://s3-media1.fl.yelpcdn.com/bphoto/XUZhJ8R5IdZ6v-CbFz76NQ/300s.jpg could save 17.3KiB (67% reduction).
Compressing and resizing https://s3-media4.fl.yelpcdn.com/bphoto/FuUb20Q-3QcpjGDo0qiW2w/300s.jpg could save 15.2KiB (65% reduction).
Compressing and resizing https://s3-media4.fl.yelpcdn.com/bphoto/OKlKkFaoTWrA05JzFuLwsw/300s.jpg could save 12KiB (66% reduction).
Compressing and resizing https://s3-media1.fl.yelpcdn.com/assets/srv0/yelp_…ts/img/stars/stars.png could save 11.2KiB (99% reduction).
Compressing and resizing https://s3-media2.fl.yelpcdn.com/bphoto/fYzXwg-I2fgN_b-HjaiA6w/300s.jpg could save 8.8KiB (65% reduction).
Compressing https://s3-media1.fl.yelpcdn.com/assets/srv0/homep…onstruction_darwin.png could save 1KiB (15% reduction).
Compressing https://s3-media2.fl.yelpcdn.com/assets/srv0/homep…/72x72_restaurants.png could save 688B (20% reduction).
Compressing https://s3-media2.fl.yelpcdn.com/assets/srv0/homep…s/72x72_automotive.png could save 613B (19% reduction).
Compressing https://s3-media1.fl.yelpcdn.com/assets/srv0/homep…2x72_home_services.png could save 560B (21% reduction).
Compressing https://s3-media1.fl.yelpcdn.com/assets/srv0/homep…ories/72x72_beauty.png could save 534B (21% reduction).

Your page has 3 redirects. Redirects introduce additional delays before the page can be loaded.
Avoid landing page redirects for the following chain of redirected URLs.

http://yelp.ca/
http://www.yelp.ca/
https://www.yelp.ca/
https://www.yelp.ca/toronto

Your page has 1 blocking CSS resources. This causes a delay in rendering your page.
None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Optimize CSS Delivery of the following:

https://s3-media3.fl.yelpcdn.com/assets/srv0/homep…sets/scss/home-pkg.css

In our test, your server responded in 0.28 seconds. There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:

https://www.google-analytics.com/analytics.js (2 hours)

Desktop Resource Breakdown
Total Resources118
Number of Hosts14
Static Resources99
JavaScript Resources12
CSS Resources2

Last tested: 05/13/2017

Mobile
Mobile Usability
99%
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.
The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="/toronto" class="logo-icon logo page-link">Yelp</a> is close to 1 other tap targets final.

Mobile Speed
48%
Your page has 3 redirects. Redirects introduce additional delays before the page can be loaded.
Avoid landing page redirects for the following chain of redirected URLs.

http://yelp.ca/
http://www.yelp.ca/
https://www.yelp.ca/
https://m.yelp.ca/

Your page has 1 blocking CSS resources. This causes a delay in rendering your page.
None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Optimize CSS Delivery of the following:

https://s3-media3.fl.yelpcdn.com/assets/2/mobile/c…0d7de30/mobile-pkg.css

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:

https://js.adsrvr.org/universal_pixel.1.1.1.js (expiration not specified)
https://js.adsrvr.org/up_loader.1.1.0.js (expiration not specified)
https://pixel.quantserve.com/api/segments.json?a=p…nit.quantcast.callback (10 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://connect.facebook.net/signals/config/102029836881428?v=2.7.9 (20 minutes)
https://rules.quantcount.com/rules-p-M4yfUTCPeS3vn.js (60 minutes)
https://www.google-analytics.com/analytics.js (2 hours)

Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their size by 36KiB (26% reduction).

Compressing https://s3-media3.fl.yelpcdn.com/assets/2/mobile/i…mobile/coupon_food.png could save 16.5KiB (22% reduction).
Compressing and resizing https://s3-media1.fl.yelpcdn.com/assets/srv0/yelp_…ts/img/stars/stars.png could save 11.2KiB (99% reduction).
Compressing https://s3-media2.fl.yelpcdn.com/assets/srv0/yelp_…img/stars/stars@2x.png could save 5.3KiB (14% reduction).
Compressing https://s3-media3.fl.yelpcdn.com/assets/2/mobile/i…bile/coupon_ticket.png could save 2.2KiB (29% reduction).
Compressing https://s3-media3.fl.yelpcdn.com/assets/2/mobile/i…ogo/flat-yelp-logo.png could save 816B (17% reduction).

In our test, your server responded in 0.40 seconds. There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.
Enable compression for the following resources to reduce their transfer size by 4.8KiB (58% reduction).

Compressing https://js.adsrvr.org/up_loader.1.1.0.js could save 4.3KiB (59% reduction).
Compressing https://js.adsrvr.org/universal_pixel.1.1.1.js could save 550B (55% reduction).

Mobile Resource Breakdown
Total Resources58
Number of Hosts27
Static Resources27
JavaScript Resources17
CSS Resources1
www.yelp.com
www.yelp.net
www.yelp.org
www.yelp.info
www.yelp.biz
www.yelp.us
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www.elp.ca
www.yelp.ca
www.telp.ca
www.ytelp.ca
www.tyelp.ca
www.gelp.ca
www.ygelp.ca
www.gyelp.ca
www.help.ca
www.yhelp.ca
www.hyelp.ca
www.uelp.ca
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www.uyelp.ca
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www.ywlp.ca
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www.yerlp.ca
www.yrelp.ca
www.yep.ca
www.yepp.ca
www.yelpp.ca
www.yeplp.ca
www.yeop.ca
www.yelop.ca
www.yeolp.ca
www.yekp.ca
www.yelkp.ca
www.yeklp.ca
www.yel.ca
www.yelo.ca
www.yelpo.ca
www.yell.ca
www.yelpl.ca
www.yellp.ca